My Bands Logo and Record Company logo

My Bands Logo and Record Company logo

Band Logo

Here is my band logo, I created this logo on Photoshop CS6. The font that I used for this logo was 'Rakoon', I got this font from 'DaFont.com', this was a custom font which I managed to get the copyright permission for. I created the logo by first importing the text onto a Photoshop document I resized the text accordingly and made the text white. After making the text white I realised that it could be quite hard to see the text if it was to go on my media products (such as the digipak - which could potentially have a white background). Therefore I decided to add a black outline by duplicating the text and dragging it down a bit; this meant that my logo had a black outline which meant that it was easier to read the text.

Furthermore I added two grey lines (via the rectangle tool) to make the logo seem more esthetically pleasing. In terms of colours I used very basic colours in our logo this is because I think having a simplistic logo is key and in my opinion overcomplicating a logo can stray the audience awauy from the final product. I exported the image as a PNG this meant that the picture had no background at all (not even white) which meant that in the future I can easily drag it onto my music video, my digipak and my poster. Below is an image of my logo:

Record Company Logo

My record company is 'Warner Music Group - WMG), the reason why I chose Warner Music Group as my record company is because they have worked with many artists thus have a significant amount of experience, they also have a diverse range of artists meaning that it gives equal opportunities for different artists to strive for the top of the charts.

 In terms of marketing, I believe WMG will do a fantastic job in the sense that the marketing teams are strong relationship builders and specialists within their field; as they interact with many areas of the business; such as production, sales, creative, press, promotions and digital divisions, as well as the artists (in this case my band) and management to create exciting and engaging campaigns. Below is an image of my record logo company.